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January 11, 2012 (FRISCO, TX) - According to new research from TDG, 56% of broadband households are to varying degrees likely to purchase a new TV in the next six months. TDG expects that close to 25% of broadband households will indeed buy a new HDTV in the next six months, which equates to at least 20 million new purchases during this time period—and that’s just among broadband households.
This is good news for TV OEMs, no doubt. The question for many at CES is how many of these sets will be “smart” TVs—TVs that feature native Internet connectivity and can support a host of OEM or secondary “connected TV” applications—and how many will be 3D. Both instances represent higher-end purchases, thus greater revenue per set....
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